[Lebanon] Content Executive

JOB PURPOSE

The role of a Product Executive, DMS Content, is to oversee all aspects of native advertising, branded content, and social ads operations. You will ensure the seamless execution of campaigns across various platforms, maintaining high standards of accuracy, quality, and creativity. This role involves close collaboration with multiple teams including account managers, editors, publishers, sales, and production teams to meet client objectives and deliver exceptional content solutions.

YOUR ROLE

With a strong background in communication and digital media, you appreciate the value of compelling content and understand how brands can effectively communicate their messages. You possess great attention to detail, strong organizational skills, and the ability to thrive in a team-oriented environment.

JOB ACCOUNTABILITIES & OBJECTIVES

Client Briefs & Ideation:

  • Understand and refine client briefs, addressing any gaps or questions.
  • Support the ideation phase by brainstorming content ideas that align with client objectives and content trends.
  • Develop and present PowerPoint presentations illustrating campaign concepts.
  • Contribute to writing/editing articles and social media captions when needed.

Campaign Management:

  • Oversee the entire campaign process from inception to completion, ensuring smooth execution.
  • Coordinate with publishers, production teams, influencer teams, and clients/agencies.
  • Monitor and optimize campaign performance to avoid under delivery.
  • Prepare comprehensive campaign reports and case studies that provide accurate performance insights.

MINIMUM KNOWLEDGE/ EXPERIENCE/ TRAINING/ QUALIFICATIONS

Required skills: 

  • Passion for content and storytelling.
  • Strong planning and organizational abilities.
  • Clear and effective communication skills (written and verbal in English and Arabic).
  • Exceptional attention to detail.
  • Ability to work effectively with cross-functional teams.
  • Comprehensive digital marketing knowledge, including content promotion and social media.

Preferred Skills:

  • Previous experience in content production processes.
  • Arabic copywriting skills.
  • Analytical skills for generating campaign insights and learnings.
  • Familiarity with the content landscape in the MENA region and an understanding of regional cultural nuances.
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